DownThereCare

For Cottonelle

When it comes to skincare, we take care of our faces. But what about the skin down there? Introducing, downtherecare—because you should treat the skin you don’t see like the skin you do, with Cottonelle.

TV and Online Video

 

Downthere—’cause your’re living the dream but your schedule is a nightmare—care.

 
 
 

Downthere—’cause your period is no time to hit pause—care.

 
 
 

Downthere—’cause you’re on the hunt for a hot date IRL—care.

 
 
 

Downthere—’cause you’re all over your overall wellness—care.

 
 
 

Downthere—’cause you fit a yoga workout into your busy schedule—care.

 
 
 

Downthere—’cause you go all out for glowing skin—care.

 
 

Short Social Videos

 

Downthere—’cause you’ve got a bun in the oven and checkups out the wazoo—care.

Downthere—’cause college life means sharing a bathroom with 20 people—care.

 
 
 

Downthere—’cause moving in together means seeing more of each other—care.

Downthere—’cause you trim, style and tame up there, so show some life down here—care.

 
 
 

Tags: Art Direction, Branding, Broadcast, Creative Strategy, Digital + Social, Online Video, Visual Storytelling