BRIAN LAMY

Art Director

LULULEMON

EXPERIENCE THE #LULUFEEL.


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the details

Created April 2015
Responsible for Art Direction, Copywriting, and Photography

Lululemon has had an increased brand recognition over the last few years. Their line of yoga clothing is designed to be worn to the studio and around town. However, many consumers do not believe the quality and design are worth the high price tag.

the big idea

The true yogi and their clothing is one of the same.

print ads direct mail
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