Welcome Home

For Choose Chicago

It’s no doubt, Chicagoans are welcoming. Instead of turning people and refugees away like our President was doing, we invited everyone to Chicago with open arms because it’s the kind of city that feels like home no matter where you’re from.

Illinois Excellence in Tourism Awards "Best Tourism Marketing Campaign Award" 2018

 

First, we invited everyone to Chicago.

 
 
 

And spread the message to cities both domestic and international.

 
 
BrianLamy_AskABabyBoomer_1_Static.png
 
 
BrianLamy_WelcomeHome_2.jpg
 
BrianLamy_WelcomeHome_4.png
 

In the summer, we invited people into our backyard, with videos on Instagram Stories, sharing the places where we unwind and gather ‘round.

 
 
 

In the winter, we invited people into our home, sharing all the places to keep warm or enjoy the snow.

 
 
 

When the news said otherwise, we welcomed people to our city even more.

 
 
BrianLamy_WelcomeHome_8b.png
 
 
 

Tags: Art Direction, Branding, Copywriting, Creative Strategy, Digital Design, Digital + Social, Graphic Design, Integrated Marketing, Print Design, Visual Storytelling