As a self-starter,
I aim to challenge the status quo
by doing what hasnโt been done before.
Or seen as โacceptableโ by the rule book.
I have the mindset of an entrepreneur,
constantly thinking of ways to innovate
and solve problems differently.
Iโm nimble and can
make something out of nothing.
Seriously, just take a look at Souloโa brand that
I crafted every last detail for. From art direction, design, photography, copywriting and brand strategy.
Oh and business development too.
My end goal is simple:
shift perceptions and positively influence culture.
The execution of this is what takes time and patience.
What Iโve Been Up To
Roles
Freelance ACD, Art Director @Westerra Credit Union
Dec 2022 โ present
Freelance ACD, Art Director @MajorBehavior
June 2021 โ present
Clients: Love Wellness, Macyโs, New Business
Freelance Senior Brand Designer @Dentsu
April โ Sept 2024
Clients: New Business
Founder and Creative Director @Soulo
Feb 2022 โ April 2024
Launched in October 2022 as a DTC bath and candle brand that created sensory experiences.
Freelance ACD, Art Director @FleishmanHillard
March 2021 โ Sept 2023
Clients: Gatorade, Quaker Oats, WaterWipes, Merrick Dog Food, New Business
Freelance Art Director @Revance Aesthetics
Feb 2021 โ August 2021
Art Director @FCB CHI
June 2016 โ Jan 2021
Clients: Cottonelle, Clorox, Glad, Renew Life, FIAT, Humana, Radio Flyer, Choose Chicago, Chicago Public Library, Valspar, Pine-Sol, Liquid-Plumr, Stonefire Flatbread, New Business
Education
NYU Silver School of Social Work // New York, NY
Sept 2024 โ May 2026
MSW, Master of Social Work
Savannah College of Art and Design // Savannah, GA
Sept 2012 โ June 2016
BFA in Advertising, Art Direction
Brands Iโve Worked With
What I Bring With Me
Creative Skills
Art Direction
Branding
Broadcast
Copywriting
Creative Strategy
Digital Design
Digital + Social
Experiential Design
Graphic Design
Integrated Marketing
Marketing
Online Video
Photography
Print Design
UI/UX Design
Visual Storytelling
Professional Skills
5+ years Ad Agency Background
Overseeing Projects
Collaboration
Communication
Mentorship
Working with Clients
Daily Commitment to DE&I
Software and Platforms
Adobe Creative Suite (Photoshop, Illustrator, InDesign, Lightroom, After Effects and Premiere Pro)
Facebook Creative Hub
Sketch
Figma
Programming
HTML + CSS